- Starting price
- $24k /yr
- Website
- equals.com
About Equals
Equals is an all-in-one GTM analytics solution that lets you query, analyze, and report on live data from a spreadsheet. It serves RevOps, founders, and finance teams who need real-time revenue insights within a familiar spreadsheet workflow to drive growth.

Key Features
Equals helps teams surface live GTM signals inside a spreadsheet, enabling fast, data-backed decisions without leaving the sheet:
Live data queries in spreadsheets
Query, filter, and transform live GTM data directly within the spreadsheet to support ad hoc analysis.
Sheet-native dashboards and reports
Build revenue dashboards and funnels in your spreadsheet with automatic data refresh.
Collaborative analytics
Real-time collaboration with comments, sharing controls, and version history to align teams.
Automated reporting and exports
One-click exports and scheduled reports to stakeholders in common formats.
Summary
Best for RevOps teams, founders, and finance teams who need live GTM signals embedded in spreadsheets to guide pipelines, bets, and board-ready reporting.
Pricing
View pricingPlans and prices as listed on equals.com as of Sep 24, 2026.
Essential
$24k / year
- Unlimited seats
- 3 connectors
- 6 hour data sync
- $250/mo included AI spend
Business
$36k / year
- Unlimited seats
- 5 connectors or Warehouse
- 1 hour data sync
- $500/mo included AI spend
- Writeback
- Infinity
Enterprise
$60k / year
- Unlimited seats
- Unlimited connectors or Warehouse
- 15 minute data sync
- $1,000/mo included AI spend
- Writeback
- Infinity
- Enterprise SSO