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Media, Social & Consumer Intelligence

About Meltwater

Meltwater is a data-driven platform for public relations, marketing, and brand intelligence that helps teams monitor media, social channels, and consumer trends. It serves brands and enterprises seeking cross-channel visibility and measurable impact, using AI-powered analytics to inform strategy and decision-making.

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Key Features

When teams need a clear, cross-channel view of media, social, and consumer signals, Meltwater translates data into practical findings for daily decision-making:

Data Coverage

Provides a broad dataset across media, social, and consumer trends to support cross-channel analyses.

AI-Powered Insights

Transforms raw data into decision-ready findings for PR, marketing, and executive teams.

360° Reporting

Delivers a full view of strategy with global analysis of campaigns and outcomes.

Collaborative Tools & Expert Services

Enables cross-functional teamwork and access to benchmarking and strategic guidance.

Summary

Best for PR and marketing teams, corporate communications, and brand leadership that need a cross-channel view of media, social, and consumer signals.

Essentials

Customized / Varies

  • Core product package
  • Easy implementation
  • 24/7 individualized training access
  • Suitable for smaller teams

Suite

Customized / Varies

  • Multiple solutions for cross-department
  • Integrated tools for navigation and reporting
  • Scalable as teams grow
  • Suitable for teams of all sizes

Enterprise

Customized / Varies

  • Custom suite of solutions
  • Managed Services and Premium Services
  • Unified comprehensive datasets
  • Integrated solutions for all stakeholders
  • Suitable for global organizations

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