- Starting price
- $199/mo
- Website
- buzzsumo.com
About BuzzSumo
BuzzSumo is a content intelligence platform that helps marketers, PR professionals, and publishers discover high-performing content, analyze engagement, and manage outreach. It provides a media database and tools for discovery, research, and influencer outreach to improve coverage and connections.
Key Features
For teams trying to surface topics, identify journalists, and gauge content impact across platforms, BuzzSumo unites discovery, engagement analytics, and outreach in one place:
Outreach
Find and connect with journalists and influencers to support targeted outreach; access a database of about 700K journalists and focus on active profiles with roughly 330K monthly updates to improve pitch relevance.
Discovery
Identify trending topics and content opportunities to inform ideation and briefs; tap into the archive of 8bn articles worldwide to surface ideas.
Research
Analyze content performance across Facebook, X, Reddit, YouTube, and other platforms to benchmark topics and competitors; examine data over 15 minutes to five years as needed.
Monitoring
Track mentions, trends, and updates; create alerts for topics, brands, and keywords; monitor content from key publications and journalists.
Summary
Best for marketing teams, PR pros, and publishers.
Pricing
View pricingPlans and prices as listed on buzzsumo.com as of Sep 24, 2026.
Content Creation
$199/mo / Billed yearly, save $478/yr
- 1 User
- Unlimited Searches
- 2 Alerts
- Content Analyzer
- Trending Feeds
- Question Analyzer
PR & Comms
$299/mo / Billed yearly, save $718/yr
- 5 Users
- Unlimited Searches
- 5 Alerts
- Media Database & Outreach
- Coverage Reports
- Slack Integration
Suite
$499/mo / Billed yearly, save $1198/yr
- 10 Users
- Unlimited Searches
- 10 Alerts
- YouTube Analyzer
- Advanced Chrome Extension
- Article Uploads
Enterprise
$999/mo / Annual billing only
- 30 Users
- Unlimited Searches
- 50 Alerts
- RSS Feed Sync
- Granular Location Search
- Early Access To New Features
