About Bird
Bird is an AI-powered unified CRM for marketing, service, and payments designed for enterprise brands. It unifies customer data and orchestrates lifecycle journeys across channels to acquire, convert, and retain customers.
Key Features
Bird helps enterprise teams align data across marketing, service, and payments while automating cross-channel journeys that adapt to customer behavior. It translates a unified view into targeted campaigns and scalable workflows:
Unified Customer Data Platform
Consolidates signals from multiple sources into a single, up-to-date customer record to power precision targeting and consistent experiences.
Multichannel Orchestration
Coordinates campaigns across email, SMS, WhatsApp, social, and more so messages stay in sync across touchpoints.
Smart Personalization
Automatically personalizes content and offers based on behavior, so campaigns adjust without manual rewrites.
Predictive Analytics
Forecasts revenue impact and likely campaign outcomes to inform bets and budget decisions.
Summary
Best for marketing, CRM, and growth teams at enterprise brands building cross-channel lifecycle journeys.
Pricing
View pricingPay as you go
Variable / Usage-based
- All channels except Apple Messages
- Full Automation Suite
- Unlimited usage
- Suite of APIs
- No branded Bird footer on marketing emails
- Rates vary by type of message
Monthly Targeted Contacts
Variable / Monthly
- Everything in PAYG
- Bird branded footer can be removed from marketing emails
- Overage allowed
- Lower SMS rates
- Minimum 500K channel messages included
- Unlimited Push messages per contact
Enterprise
Variable / Custom
- Everything in Bundle
- Custom volume pricing
- Single Sign-On (SSO)
- Multiple workspaces
- Dedicated support team
- Apple Messages
- Technical Account Manager (TAM)
- SLA guarantees
