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Web Analytics. Open Sourced.

About Open Web Analytics

Open Web Analytics is the free, open source web analytics framework that puts you in control of instrumenting and analyzing your websites and applications. It targets site owners and developers who need customizable analytics with privacy-conscious, first-party data.

Open Web Analytics screenshot

Key Features

For teams weighing privacy-first, self-hosted analytics you can tailor to your stack, Open Web Analytics exposes a few core capabilities:

First Party Control

Run OWA under your own domain or as part of your web application, keeping data in your infrastructure.

Customize

Extend the framework with plugins and configuration to fit your tracking, reporting, and data model needs.

Metrics, Dimensions, Reports

Dozens of standard metrics, dimensions and reports are available out of the box to analyze traffic and engagement.

Data Access API

Comprehensive API for retrieving raw data and feeding custom dashboards or data pipelines.

Summary

Best for product teams, developers, and marketing and operations teams who need privacy-conscious, self-hosted analytics.

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