- Starting price
- $5/mo
- Pricing
- Free plan
- Website
- buffer.com
- Social media
- @buffer
About Buffer
Buffer is a social media management tool for planning, publishing, and engaging across multiple platforms. It’s designed for solo creators, teams, and small businesses who want a structured, collaborative workflow to maintain authentic engagement.

Key Features
Buffer helps teams coordinate across channels, from ideas to engagement. Its core workflows cover publishing, creation, collaboration, and engagement across 11 platforms:
Publish
Schedule content across 11 platforms, with auto-publish or notification options, and view all posts in a calendar or queue.
Create
Import content from Canva, Dropbox, Google, and more; visually organize ideas into groups; AI Assistant helps generate ideas.
Collaborate
Invite unlimited collaborators, assign roles and permissions, and keep drafts and notes synchronized.
Engage
Triage and respond to comments on Facebook and Instagram from a single dashboard.
Summary
Best for social media teams, content creators, and small to mid-sized businesses.
Pricing
View pricingPlans and prices as listed on buffer.com as of Sep 24, 2026.
Free
Free / forever
- 10 scheduled posts per channel
- 100 ideas
- 1 user account
- AI Assistant
- Insights
- API access
- Community inbox
- World-class customer support
Essentials
$5 / month
- Unlimited scheduled posts per channel
- Unlimited ideas
- 1 user account
- AI Assistant
- Advanced analytics
- API access
- Community inbox
- Hashtag manager
- First comment scheduling
- World-class customer support
Team
$10 / month
- Unlimited scheduled posts per channel
- Unlimited ideas
- Unlimited team members
- AI Assistant
- Advanced analytics
- API access
- Community inbox
- Hashtag manager
- First comment scheduling
- Access levels
- Content approval workflows
- World-class customer support
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