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Behavior-Based Customer Messaging. Perfect for Your SaaS Business — Userlist

Starting price
$149/month

About Userlist

Userlist is an all-in-one email marketing platform designed for growing SaaS companies. It enables behavior-based campaigns that reach users via email or in-app messages at key moments in the lifecycle, using user and company data to onboard, activate, and retain.

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Key Features

For teams managing product-led growth, the platform stacks its core tooling around audience targeting and lifecycle orchestration, helping you deliver relevant messages across channels:

Dynamic Segments

Build and update audience groups from user actions and properties to target messages precisely.

Conversion Goals

Define target actions and measure progress within journeys to gauge campaign impact.

A/B Testing

Run experiments on subject lines, content, timing, and flows to compare performance.

Company-level Workflows

Orchestrate multi-user journeys across organizations, aligning messages with lifecycle stages and company data.

Summary

Best for product marketing, onboarding, and customer success or growth teams at SaaS companies.

Plans and prices as listed on userlist.com as of Oct 2, 2026.

Basic

$149/month / monthly

  • 500,000 emails/mo
  • Segments for users and companies
  • Broadcasts
  • Visual workflows
  • Transactional email
  • 60-min Roadmapping Session for new accounts

Professional

$349/month / monthly

  • 500,000 emails/mo
  • Everything included in Basic
  • A/B split testing
  • Conversion goals
  • Advanced workflow features
  • Advanced integrations
  • Group training for your team

Enterprise

Custom pricing / custom

  • Custom message limits
  • Custom company-level integration
  • Done-for-you data planning
  • Dedicated account manager
  • Monthly review calls

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