- Website
- www.braze.com
About Braze
Braze is a customer engagement platform that helps brands orchestrate cross-channel, real-time interactions with customers. It is built for marketing, product, and growth teams aiming to deliver personalized experiences at scale.
Key Features
Its core toolkit helps teams plan, execute, and optimize cross-channel interactions in real time:
Cross-Channel Orchestration
Coordinate messages across email, push, in-app, SMS, and web into cohesive journeys that adapt as customers act.
AI-Powered Decisioning
Use machine learning to determine the next best action and timing to maximize engagement.
Real-Time Personalization
Deliver tailored content and offers based on current behavior and profile data.
Journey Analytics & Experimentation
Track journey performance, test variations, and iterate flows to improve results.
Summary
Best for marketing, product, and growth teams aiming to run cross-channel campaigns with real-time personalization at scale.
Pricing
View pricingPlans and prices as listed on braze.com as of Aug 31, 2026.
Braze Go
Contact for pricing / Monthly/Annual
- Core Braze features & functionality
Braze Select
Contact for pricing / Monthly/Annual
- Everything in Braze Go
- Increased orchestration capabilities
- Enhanced security features and user provisioning
Braze Pro
Contact for pricing / Monthly/Annual
- Everything in Braze Select
- Predictive AI capabilities
- AI personalized recommendations
- Expanded dashboard user group administration
Braze Enterprise
Contact for pricing / Monthly/Annual
- Everything in Braze Pro
- Enterprise-grade orchestration, infrastructure, and governance
- Advanced experimentation with BrazeAI Agent Console™
