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Marketing Automation Software for SaaS companies

About Encharge

Encharge is a marketing automation platform designed for SaaS companies. It connects customer data from marketing apps and enables automated, behavior-driven messages to the right people to support onboarding, activation, and retention.

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Key Features

Key capabilities include:

Automation Triggers & Actions

100+ triggers and actions to power multi-step workflows across channels.

Integrations & Data Connectors

50+ integrations to connect marketing apps and data sources for automation.

Visual Builder & Email Design

Drag-and-drop builder for flows and emails, enabling simple to complex automations.

A/B Testing & Optimization

In-email and in-flow A/B testing to improve performance.

Summary

For SaaS marketing teams, the primary value lies in automating lifecycle messages based on user behavior across connected apps, enabling timely, targeted engagement without manual campaigns. The platform emphasizes SaaS workflows—onboarding, activation, and retention—through a large catalog of triggers and actions, native integrations including HubSpot two-way sync, and a visual drag-and-drop builder that supports both simple and complex automations.

Growth

$99 / Month

  • For up to 2,000 subscribers
  • Monthly email sends: 10x subscribers limit*
  • Unlimited flows
  • Unlimited team members
  • Live chat support
  • Flow builder
  • Advanced segmentation
  • Behavior-based emails
  • Webhooks
  • Zapier, Stripe, Chargebee integrations
  • Free email verification

Premium

$159 / Month

  • For up to 2,000 subscribers
  • Monthly email sends: 12x subscribers limit*
  • Unlimited flows
  • Unlimited team members
  • Live chat support, Slack support
  • All in Growth, plus
  • HubSpot integration
  • Salesforce integration
  • Segment.com integration
  • WooCommerce integration
  • Shopify integration
  • Transactional emails
  • API Events and Event-Based Segmentation
  • Custom objects

Growth

$79 / month (billed yearly)

  • For up to 2,000 subscribers
  • Monthly email sends: 10x subscribers limit*
  • Unlimited flows
  • Unlimited team members
  • Live chat support
  • Flow builder
  • Advanced segmentation
  • Behavior-based emails
  • Webhooks
  • Zapier, Stripe, Chargebee integrations
  • Free email verification

Premium

$129 / month (billed yearly)

  • For up to 2,000 subscribers
  • Monthly email sends: 12x subscribers limit*
  • Unlimited flows
  • Unlimited team members
  • Live chat support, Slack support
  • All in Growth, plus
  • HubSpot integration
  • Salesforce integration
  • Segment.com integration
  • WooCommerce integration
  • Shopify integration
  • Transactional emails
  • API Events and Event-Based Segmentation
  • Custom objects

Enterprise

Custom pricing / N/A

  • For over 50,000 subscribers
  • Unlimited team members
  • Live chat support
  • All in premium, plus
  • Dedicated account manager
  • Free onboarding

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