- Website
- kissmetrics.com
About Kissmetrics
Kissmetrics is a marketing analytics platform designed for growth teams and marketers to measure customer behavior and optimize revenue. It helps identify which campaigns, funnels, and user segments drive conversions, enabling data-driven growth through digital marketing.
Key Features
To connect customer behavior to revenue, Kissmetrics tracks actions across channels and attributes conversions to campaigns, enabling targeted optimizations across funnels:
Event Tracking & Analytics
Tracks user actions across channels to quantify funnel performance and revenue attribution.
Automated Conversion Funnels & Sequences
Builds and automates multi-step journeys to convert prospects into customers.
Cohort Analysis & Revenue Attribution
Analyzes groups of users over time to attribute revenue to marketing activities and interventions.
Lifecycle Segmentation & Personalization
Segments audiences across lifecycle stages to tailor messaging and optimize engagement.
Summary
Best for growth teams, marketing analysts, and product managers focused on attribution and funnel optimization.
More in Product Analytics
See all →
Simple and privacy-friendly Google Analytics alternative
The product analytics suite you can host yourself
The modern analytics platform for effortless insights
Visualize your entire product experience
Product Analytics for Web and Mobile
Free Heatmaps & Session Recordings